89up has been engaged by Crack The Crises, a coalition of over 70 of the UK’s leading charities and civil society organisations including Save The Children, VSO and the WI, for a new campaign that will tell G7 leaders they urgently need to tackle the biggest issues facing the planet: Covid-19, climate change, the nature crisis and injustice.

The coalition will build a “wave of hope” across the UK culminating at the G7 conference in Cornwall in June, where leaders of the world’s largest democratic economies will discuss future cooperation. 89up has been tasked with building an integrated campaign across web, social and PR that will bring the issue to the UK’s many diverse communities.