Social media mapping
What we do
89up has access to the most sophisticated mapping tools on the market, and our Labs team have built their own bespoke analytics tools to help not-for-profits, charities and causes build a picture of their audiences.
Big data can help you understand what people are saying about your issue, or why decision-makers are hostile to change.
Data produced from mapping can be analysed to find out more about behavioural trends, and identify the key influencers and opinion-formers who care about your cause.
Social media mapping can give you the edge in unearthing potential funders and supporters of your work, and give you insights into the media, groups and politicians you need to engage with.
Having a focused theory of change and strong messaging is essential to creating change.