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Brand and web design for Food Foundation
Building a new visual identity and website for The Food Foundation
Logo and visual identity development
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Brand & narrative development
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Websites for non-profit and civil society organisations
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Web & technology
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Creative & content
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Hosting, security and maintenance
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User experience (UX) research, audits and design
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The client
Food Foundation :
is leading the way in changing our food systems to ensure everyone has access to a healthy diet.
The challenge
After our collaboration on the successful #EndChildFoodPoverty campaign with England and Manchester United star Marcus Rashford, the Food Foundation asked 89up to develop their new brand and build a new website that reflects their wide range of activities.
The brand
A brand and logo were developed to visually and flexibly work with the Food Foundation’s different sub-brands and initiatives.


The website
The new website features a frictionless user journey that showcases the organisation’s range of different audiences and stakeholders, making the site easy to navigate and encouraging visitors to the site to take part and support their campaigns.



