What we do
Our social team builds channels from scratch. Our social team will build, enhance and protect your online reputation and profile.
89up’s social team can implement full social media channel management for non-profit organisation, charities and causes. We can take your existing social strategy and content, or support you in the development of a full channel strategy for your ambitions on social media.
Our channel management will help you identify the channels (owned, organic or paid) and the influencers who can drive the messages that you want to seed.
We’ll ensure your social media channel management complements and enhances your ongoing media plan and campaigns strategy.
Crucially, 89up will ensure ensure your social tone of voice is consistent with your brand and values.
Case study: Channel 4 Unreported World
89up produced all the social content and managed social channels for the 40th series of Channel 4's Unreported World in September 2016
89up's social experts worked with the producer’s of Channel 4’s groundbreaking television series to highlight the key issues in each episode. We matched the tone of the series across all social platforms. Working with a series of episode shorts, we created all the content, ran live events and seeded content with new audiences to generate impact.
From producing live Q&A's, graphics and GIFs to managing talent and ensuring compliance with legal teams and Ofcom regulations, all our content is designed to maximise interaction and engage audiences across platforms.
During the series, individual Unreported World Facebook videos received over 2 million impressions and was viewed by new audiences from across the world.
Channel Management Team
Josh is a digital communications and marketing specialist who's worked for some of the world's biggest brands, agencies, government, and NGOs.
Clients have included: Unilever, HP, Nissan, Budweiser, NHS, DfE, David Miliband, Damian Collins MP, the TUC and Unite. Josh has vast experience in using big data for media planning and strategy. He is also a tech entrepreneur and is the co-founder of two startups: Responsive Sports and Rentify.
Craig is a creative producer, content creator and writer.
He has experience in the entertainment industry and of producing content for Mercedes-Benz, Hitachi, Travelodge, Argos, BT Sport and many other brands.