What we do

From a global to a local media campaign our PR team of trained journalists will put your story in the spotlight.

Our Approach

89up provides public relations for positive change. Our PR for charities and NGOs has ranged from fighting state surveillance to freeing political prisoners. We take your campaign beyond the traditional press release, developing a deep understanding of your story and ensuring you create real impact in national and international media and of course on the ground.

The campaigns we’ve implemented for our clients have been covered in international media in the UK and across the world.

Our associates work in multiple languages and pitch for our international public relations work.

Case study: Sport For Rights campaign

89up co-ordinated international public relations for the Sport for Rights campaign for human rights in Azerbaijan, where the autocratic government of Ilham Aliyev uses international sports events to boost its standing in the world. During the lead up to the 2015 European Games and the 2016 European Grand Prix, both hosted in Azerbaijan’s capital, Baku, 89up secured coverage for Azerbaijan’s dissidents in media across the world, including: the Guardian, the Washington Post, New York Times, Die Welt and major outlets in 15 countries. Khadija Ismayilova, who has been freed from prison as a result of Sport For Rights’ campaign, gave an extensive interview to BBC’s Woman’s Hour.

“Thanks to... 89up for their support in Khadija Ismayilova’s release.” Amal Clooney, International human rights barrister, Doughty St Chambers

PR for Good Causes Team

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Phone

02034112889

Sarah Jane Rumford
PR Director

Sarah-Jane Rumford develops and delivers hard-hitting campaigns for leading brands. charities and NGOs. and innovative start-ups. This has seen her building brands, leading consumer behaviour change campaigns, managing vast integrated marketing and content creation campaigns and transforming reputations in times of crisis. An intuitive strategist and sharp creative mind, Sarah-Jane is a powerhouse when it comes to delivering results.

"I know what grabs media and consumer attention, what makes a headline and what will deliver results. I continue to think differently and create fresh campaigns which surprise, excite and inspire. I can turn my hand to any subject, having worked for clients as diverse as the Foreign & Commonwealth Office, Department of Health, Coca-Cola, Waitrose, Microsoft, GSK, Nesta and the Toyota Mobility Foundation".

 
Sarah Jane Rumford
PR Director
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Phone

02034112889

James Ward
Account Manager

James Ward has worked on campaigns for high-street brands, tech start-ups, charities and academic institutions. He is a published author and has written for the Guardian and the Wall Street Journal among many other outlets. He is the founder of the annual Boring Conference and presents the BBC's Boring Talks podcast.

“A crucial ingredient in successful PR is the ability to make unexpected connections and links between unlikely subjects, and to find compelling ways to weave them together through storytelling. I believe that there are always fresh ways to approach subjects with creative thinking and simple, yet original, ideas.”

James Ward
Account Manager
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Phone

02034112889

Email

padraig@89up.org

Padraig Reidy
Editorial Director

Padraig Reidy is a writer, editor and campaigner who was worked across a range of media.

Padraig has written for publications from the Sun to the New Statesman, as well as ghostwriting for leading figures in the worlds of media, human rights and advocacy. His career in campaigning started at New Humanist magazine, where he was deputy editor, before moving on to become senior writer at Index on Censorship and then editorial director at 89up, where he oversees all our published output as well as editing Little Atoms, our acclaimed podcast, website and magazine.

“Everything I do is about helping ideas get the attention they deserve - whether that’s a fresh way of thinking about politics, a great scientific advance, a valued principle to be upheld, or an important piece of art. We’re here to celebrate and spotlight the people who do good.”

Padraig Reidy
Editorial Director
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